April 5, 2017

Advertisers Flee Fox's Bill O'Reilly Show

Ben Popken - NBC News:

Fox News is in a jam this week as major automakers and smaller outfits pull their ads from the network’s popular “O’Reilly Factor” show, following a series of sexual harassment claims against host Bill O’Reilly.

BMW, Mercedes-Benz, Lexus, Hyundai, and Mitsubishi all yanked their ads after a New York Times investigation that surfaced five sexual harassment cases against the political pundit.

They were joined Tuesday by pharmaceutical makers GlaxoSmithKline and Bayer, Sanofi Consumer Care, insurer Allstate, asset management firm T. Rowe Price, and personal finance company Credit Karma.

Orkin, a pest control company; Untuckit, a men’s clothing line; Ancestry.com, a family history service; Constant Contact, an email marketer; and Ainsworth Pet Nutrition, the parent company of the Rachel Ray-endorsed dog food brand Nutrish, also announced they were pulling ads.

In total, at least 16 advertisers have so far withdrawn support.

(Emphasis mine.)

That escalated quickly. The number was eight yesterday afternoon.

Update (ABC affiliate WMAR):

At least 20 companies are pulling advertising from "The O'Reilly Factor" after allegations that Bill O'Reilly sexually harassed women.

(Emphasis mine, again.)

#Bill #OReilly #sexual #harassment #scandal #advertisers

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