June 27, 2011

Magnetic Underpants Questioned

Lowering the Bar:

""For centuries people have believed in magnetic therapy to help improve circulation and relieve aches and pains," reads the copy on its webpage. And people don't believe things that aren't true, but it's not entirely clear whether people also believe magnetic underpants will make them slimmer. Actually, the ad copy doesn't literally say that the magnets will make you slimmer, or even that they will make you appear slimmer. The Spandex in these undergarments might well make you appear slimmer, and although the magnets won't, at $12.97 per garment (on sale!) it is not clear that a premium is being charged for the addition of a magnetic field. But maybe so."

and ...

Or, you might want to skip the underpants and go straight to the triple-threat power of theCopper Magnetic Therapy Jesus Bracelet. With copper, magnets and Jesus all working together, this bracelet could not fail to do whatever it is supposed to do. For only $9.97, you can afford to buy one for each limb.

(Via BoingBoing.)

A weblog, written by an attorney who defends companies against consumer complaints, but who occasionally highlights some of the more egregious marketing to the dimwitted. Gotta love it.