June 6, 2012

Dell Exec: The iPad Is Too ‘Shiny’ For Business

Ryan Faas, writing for Cult of Mac:

"According to Dell Australia’s managing director Joe Kreme, users only buy iPads because they’re ‘shiny’ and troubleshooting any issue with an iPad or iOS could take up to four days. As a result of these so-called facts, Kreme said that the tablet race hasn’t even started yet."

We now have insight into Dell's hardware design strategy: make them dull.